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YouTube RPM Calculator
Calculate creator revenue per 1,000 views from your own report. Use the same date range and video format for both inputs; this is not a public channel earnings lookup.
Quick answer: RPM = creator revenue ÷ the corresponding view count × 1,000. A measured RPM already reflects the revenue share used by the report.
Calculate your RPM
Example inputs are prefilled. Replace them with matching figures from your own report. Results update instantly; inputs stay in your browser.
Creator revenue per 1,000 corresponding views
$2.75
Revenue and views must cover the same period, currency and format. Use total long-form video views or the matching engaged-view basis for Shorts. Do not deduct the platform share again.
RPM formula and worked example
With $55 creator revenue and 20,000 matching views, RPM is $55 ÷ 20,000 × 1,000 = $2.75. At an unchanged $2.75 RPM, a forecast of 100,000 comparable views would imply $275. Future RPM may change.
These are hypothetical examples, not measured averages, payout promises or official country rates. Values are displayed in USD; convert both amounts consistently before comparing different currencies.
Choose the right denominator
For long-form RPM, use all matching video views, including non-monetized views. YouTube describes Shorts RPM using engaged views. Separate formats and revenue sources; Studio RPM may include Premium, memberships and other eligible YouTube revenue that an ad-only forecast excludes.
Find and monitor your actual rate
Check your own YouTube Studio Analytics with a consistent date range, metric name, currency and audience filter. Our public tools do not authenticate to your channel. The website Usage Monitor is API usage analytics, not a connected YouTube revenue dashboard.
How to check and monitor CPM in YouTube StudioSources and scope
Content updated . Official documentation supports metric definitions and access rules, not our country or niche benchmark values.
- YouTube Help: Understand ad revenue analytics
CPM, playback-based CPM, RPM, ad impressions and monetized playbacks; Shorts RPM uses engaged views.
- YouTube Analytics API: Metrics
Gross versus estimated creator revenue and advertising metric definitions.
- YouTube Analytics API: Channel reports
Owner authorization and monetary-report access requirements; private channel data is not a public lookup.